Our leadership team is made up of professionals who have personally helped families navigate senior care transitions.
Many of us began this work after guiding our own parents through dementia care, hospital discharges, or housing transitions.
That experience shaped how SAGE operates today:
Listen first.
Guide second.
Never pressure families.
Rita Rivera is the CoOwner of SAGE: Senior Advisors & Guidance Experts, a senior care advisory and placement firm dedicated to helping families navigate the emotional and complex realities of aging and care transitions. She cofounded SAGE with her partner, Matt Griffin, after both served as primary caregivers for mothers diagnosed with Alzheimer’s and dementia – an experience that transformed Rita’s career into a lifelong mission of advocacy and guidance. A Certified Assisted Living Administrator (CALA) and Ce...
Matt Griffin is the Co-Owner of SAGE: Senior Advisors & Guidance Experts, bringing over 37 years of real estate and mortgage experience to families navigating major life transitions. His career has centered on helping clients make clear, confident decisions during complex housing and financial situations. As a Senior Real Estate Specialist (SRES®), Matt works with seniors and their families on rightsizing, relocation, and home sales tied to health changes, care needs, or lifestyle transitions. He understands these ...